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Syntilay: the shoes of the future between artificial intelligence and thermoplastic polyurethane

24/04/2025
Thermoplastic elastomers



In the ever-evolving landscape of footwear innovation, the American startup Syntilay stands out for launching the first shoes entirely designed and manufactured through the integration of artificial intelligence (AI) and 3D printing, using exclusively thermoplastic polyurethane (TPU).

A visionary project backed by experience

Founded by young entrepreneur Ben Weiss, Syntilay has benefited from the expertise of Joe Foster, co-founder of Reebok in 1958. This collaboration bridges decades of industry knowledge with cutting-edge technology, resulting in a product that marks a true revolution in the world of footwear.

The central role of artificial intelligence

The design process behind Syntilay shoes was primarily driven by artificial intelligence tools. MidJourney AI generated the initial shape and design concepts, which were later refined by designer Kedar Benjamin. The 3D model was created using Vizcom, while another generative AI added intricate details such as patterns and textures. This approach significantly accelerated the design process, reduced waste, and improved overall efficiency.

Advantages of thermoplastic polyurethane (TPU)

Syntilay shoes are made entirely of TPU, a material chosen for its outstanding properties:

  • Flexibility and durability: TPU offers a unique combination of elasticity and strength, ensuring comfort and long-lasting wear.

  • Lightweight: This material allows for the creation of ultra-light shoes, perfect for everyday use.

  • Chemical resistance: TPU resists oils, greases, and abrasions, making it suitable for various environmental conditions.

  • Recyclability: As a thermoplastic, TPU is recyclable, supporting more sustainable production practices.

Customization and tailored production

The shoes are available in five color variations and can be customized to fit each customer’s feet perfectly. Through a simple smartphone scan, Syntilay collects the necessary foot data to print each pair on demand, ensuring a unique and comfortable fit.

A new chapter in the footwear industry

Syntilay is a pioneering example of how the integration of artificial intelligence, 3D printing, and advanced materials can completely redefine how we conceive, design, and manufacture shoes.

This technological blend not only enables greater production efficiency but also opens the door to a new on-demand manufacturing model, drastically reducing waste, eliminating unsold stock, and promoting a more sustainable and responsible approach. The ability to customize each shoe based on the user’s actual measurements—obtained via a simple smartphone scan—takes the concept of "tailor-made" to a whole new level in the footwear industry.

From a design perspective, the use of AI allows for the exploration of entirely new shapes, textures, and aesthetic solutions, resulting in a product that is not only functional but also artistically innovative. Moreover, the choice to use TPU as the sole material reinforces the brand’s sustainable and tech-forward identity: a shoe that is fully printable, lightweight, durable, flexible, and entirely recyclable.

Syntilay is not just making shoes—it’s paving the way for a new vision of the fashion and footwear industry, where technology and creativity work together to shape smarter, more ethical, and highly customized products for the future.


News

Syntilay: the shoes of the future between artificial intelligence and thermoplastic polyurethane

24/04/2025
Thermoplastic elastomers



In the ever-evolving landscape of footwear innovation, the American startup Syntilay stands out for launching the first shoes entirely designed and manufactured through the integration of artificial intelligence (AI) and 3D printing, using exclusively thermoplastic polyurethane (TPU).

A visionary project backed by experience

Founded by young entrepreneur Ben Weiss, Syntilay has benefited from the expertise of Joe Foster, co-founder of Reebok in 1958. This collaboration bridges decades of industry knowledge with cutting-edge technology, resulting in a product that marks a true revolution in the world of footwear.

The central role of artificial intelligence

The design process behind Syntilay shoes was primarily driven by artificial intelligence tools. MidJourney AI generated the initial shape and design concepts, which were later refined by designer Kedar Benjamin. The 3D model was created using Vizcom, while another generative AI added intricate details such as patterns and textures. This approach significantly accelerated the design process, reduced waste, and improved overall efficiency.

Advantages of thermoplastic polyurethane (TPU)

Syntilay shoes are made entirely of TPU, a material chosen for its outstanding properties:

  • Flexibility and durability: TPU offers a unique combination of elasticity and strength, ensuring comfort and long-lasting wear.

  • Lightweight: This material allows for the creation of ultra-light shoes, perfect for everyday use.

  • Chemical resistance: TPU resists oils, greases, and abrasions, making it suitable for various environmental conditions.

  • Recyclability: As a thermoplastic, TPU is recyclable, supporting more sustainable production practices.

Customization and tailored production

The shoes are available in five color variations and can be customized to fit each customer’s feet perfectly. Through a simple smartphone scan, Syntilay collects the necessary foot data to print each pair on demand, ensuring a unique and comfortable fit.

A new chapter in the footwear industry

Syntilay is a pioneering example of how the integration of artificial intelligence, 3D printing, and advanced materials can completely redefine how we conceive, design, and manufacture shoes.

This technological blend not only enables greater production efficiency but also opens the door to a new on-demand manufacturing model, drastically reducing waste, eliminating unsold stock, and promoting a more sustainable and responsible approach. The ability to customize each shoe based on the user’s actual measurements—obtained via a simple smartphone scan—takes the concept of "tailor-made" to a whole new level in the footwear industry.

From a design perspective, the use of AI allows for the exploration of entirely new shapes, textures, and aesthetic solutions, resulting in a product that is not only functional but also artistically innovative. Moreover, the choice to use TPU as the sole material reinforces the brand’s sustainable and tech-forward identity: a shoe that is fully printable, lightweight, durable, flexible, and entirely recyclable.

Syntilay is not just making shoes—it’s paving the way for a new vision of the fashion and footwear industry, where technology and creativity work together to shape smarter, more ethical, and highly customized products for the future.


Gianeco Gianeco
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